Marco Polo’s rich, luxurious branding was incorporated in the floorplan assets with the use of their brand colours, deep purple and vibrant orange. The designs use watercolour backgrounds paired with clear labeling and detailed interior design features—such as wood grain, flooring patterns, furniture and decor, including lounge chairs, plants, and even a piano.
These unique watercolour plans are in the style of the watercolour imagery found in the branding, and serve as a brand asset that visually communicates Gryphon’s commitment to art and creativity in their vision for Marco Polo.
